Color Names

Bluewash

Faded blue glaze, now a pale, serene mist.

#e2e6e0

Bluewash is a light grey, close to white.

It can be described as light, pale and neutral.

Set in black, because black reads best on it.

Bluewash

United Nations Global Compact

The United Nations Global Compact is a non-binding United Nations (UN) pact to get businesses and firms worldwide to adopt sustainable and socially responsible policies, and to report on their implementation. The UN Global Compact is the world's largest corporate sustainability and corporate social responsibility initiative, with more than 20,000 corporate participants and other stakeholders in over 167 countries. The organization consists of a global agency, and local "networks" or agencies for each participating country. Under the Global Compact, companies are brought together with UN agencies, labour groups and civil society.

Read on Wikipedia

bluewash

Verb

  1. To use a blue paint or glaze.
  2. To tout a business or organization's commitment to social responsibility, and to use this perception for public relations and economic gain; to present a humanitarian front in this manner.

Noun

  1. A wash of blue paint or glaze.
Wiktionary