Color Names

Bona Fide

Dark, trustworthy blue, like a contract signed with honest ink.

#304471

Bona Fide is a dark blue, close to navy.

It can be described as dark, dim, somber and gloomy.

Set in white, because white reads best on it.

Bona Fide

Good faith

In human interactions, good faith is a sincere intention to be fair, open, and honest, regardless of the outcome of the interaction. It is an important concept within law and business. The opposed concepts are bad faith, mala fides (duplicity) and perfidy (pretense).

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bona fide

Adverb

  1. In good faith; genuinely, sincerely.

Adjective

  1. In good faith; sincere; without deception or ulterior motive.
  2. Genuine; not counterfeit.
Wiktionary