Cochineal beetle red, rich as the insect shells it's made from.
Carmine is a rich red.
It can be described as rich, strong, warm and fresh.
Set in white, because white reads best on it.
Carmine – also called cochineal, cochineal extract, crimson lake, or carmine lake – is a pigment of a bright-red color obtained from the aluminium complex derived from carminic acid. Specific code names for the pigment include natural red 4, C.I. 75470, or E120. Carmine is also a general term for a particularly deep-red color.
Read on WikipediaCarmine color is the general term for some deep red colors that are very slightly purplish but are generally slightly closer to pure red than the color crimson is. Some rubies have the color shown below as rich carmine. The deep dark red color shown at right as carmine is the color of the raw unprocessed pigment, but lighter, richer, or brighter colors are produced when the raw pigment is processed, some of which are shown below.
Read on WikipediaProper noun