Color Names

Goji Berry

Deep red goji, the small, pulpy superfood that's very red.

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Goji Berry is a rich red.

It can be described as rich, strong, warm and highly saturated.

Set in white, because white reads best on it.

Goji Berry

Goji

Goji, goji berry, or wolfberry, is the fruit of either Lycium barbarum or Lycium chinense, two closely related species of boxthorn in the nightshade family, Solanaceae. The two species are similar, but can be distinguished by differences in taste and sugar content. Both Lycium species are native to East Asia, and have been long used in traditional Chinese cuisine. In the United States, varieties of the genus are given the common names, desert-thorn; Berlandier's wolfberry is used for Lycium berlandieri. Goji berries are primarily cultivated in the Ningxia and Xinjiang autonomous regions of China.

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Berry

A berry is a small, pulpy, and often edible fruit. Typically, berries are juicy, rounded, brightly colored, sweet, sour or tart, and do not have a stone or pit although many pips or seeds may be present.‍ Common examples of berries in the culinary sense are strawberries, raspberries, blueberries, blackberries, white currants, blackcurrants, and redcurrants.‍ In Britain, soft fruit is a horticultural term for such fruits.‍

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