Advertising Green

Advertising

Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to consumers. It is typically used to promote a specific good or service, but there is a wide range of uses, a traditional form being commercial advertisement.

Green

Green is the color between cyan and yellow on the visible spectrum. It has 295–350 different shades. It is evoked by light which has a dominant wavelength of roughly 495–570 nm. In subtractive color systems, used in painting and color printing, it is created by a combination of yellow and cyan; in the RGB color model, used on television and computer screens, it is one of the additive primary colors, along with red and blue, which are mixed in different combinations to create all other colors. By far the largest contributor to green in nature is chlorophyll, the chemical by which plants photosynthesize and convert sunlight into chemical energy. Many creatures have adapted to their green environments by taking on a green hue themselves as camouflage. Several minerals have a green color, including the emerald, which is colored green by its chromium content.

advertising

Noun

1. Communication whose purpose is to influence potential customers about products and services.
2. The industry or profession made up of such communications.

Verb

1. present participle and gerund of advertise

green

Noun

1. The color of grass and leaves; a primary additive color midway between yellow and blue which is evoked by light between roughly 495–570 nm.
2. A member of a green party; an environmentalist.

Adjective

1. Of a green hue.
2. Sickly, unwell.